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Download "The Top 25 Things Every Content Management Vendor Should Know About What Their Customers Want" (PDF)

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At a national content management conference, we hosted a discussion about what a content management system should offer. Participating companies included Philip Morris USA, Wachovia, Deloitte & Touche, IMPASS, RLI Insurance, Fannie Mae, and Starphire. This "Top 25 Things" white paper (a PDF download) offers a rare look at CMS requirements from content owners' perspective. And though we've directed this white paper to CMS vendors, this list of 25 must-have CMS features will be an essential tool to anyone shopping for a content management system.

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Marilynne Rudick and Leslie O'Flahavan are partners in E-WRITE, a training and consulting company that specializes in writing for online readers. Rudick and O'Flahavan are authors of Clear, Correct, Concise E-Mail: A Writing Workbook for Customer Service Agents

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